Skip to content

Turn your customer impact into the stories decision-makers share.

I help growth-stage teams translate data, outcomes, and founder vision into editorial storytelling that builds authority where it matters. From executive communications to insight-led social series, I ship narrative systems that win attention with clarity and care.

Trusted by teams shipping narrative systems

Partnerships with product teams who turn outcomes into stories that travel fast.

High Growth Content CurationProduct launch campaignContent Advice and CommsPrimary Sponsorship and Round AnnouncementSecondary Sponsor
Recent playbooks

Proving brand, product, and revenue momentum with editorial systems.

product

Members of Technical Staff Podcast

Weekly podcast featuring prestige narration of hot topics and guests within the Silicon Valley tech ecosystem

Over 250k views and 200 downloads in the first 2 weeks

growth

TBPN Growth Strategy

Instagram and X content consulting and curation

X followers increased from 12k to 100k in 6 months

campaign

Lapis Product Launch Campaign

X-native launch campaign and coordination

1.4M organic impressions in two days

What we build

Editorial systems tailored to your stage, narrative, and growth priorities.

Each engagement blends narrative architecture, production, and distribution playbooks so brand, product, and revenue teams stay in sync.

Executive Communications Online

Shape your digital presence with clarity, authority, and authenticity across every platform.

  • Digital thought leadership strategy
  • Social and editorial positioning
  • Personal brand playbooks
Book comms consult

Creative Campaigns

Develop skits, ad spots, and branded stories that make your product unforgettable — crafted to entertain, resonate, and drive recognition across every channel.

  • Scripted skits & shorts
  • Ad placements
  • Branded content series
Explore creative playbook

Social Media Product Campaigns

Transform launches into stories that connect, convert, and endure across every platform.

  • Content and campaign strategy
  • Creative direction and production
  • Performance storytelling
Schedule growth consult
Proof in motion

Operators trust Jayden to turn complex impact into narrative clarity.

Generational talent. Generational poster.
Brent LiangPartner, New Media · A16Z12k-100k X followers at TBPN
You crushed the X campaign. We got booked for calls for the next two weeks. Everyone had a lot of fun.
Keagan WernickeHead of Growth · Lapis Labs1,395,463 X impressions in two days
Proof points

Systems that travel across products, markets, and leadership teams.

50M+

Impressions

From seed to Series B teams aligning brand, product, and growth.

$42.5k

Monthly Sponsorship Revenue

Revenue derived from sponsor integrations featured in Jayden's stories, skits, and proof kits.

Growth to C-Suite

Communications built across teams

Partnered with growth leads, marketing teams, and executives to shape clear, consistent messaging across every level.

Latest insights

Press and other proof points for narrative and comms curation

Narrative Ops

Will AI Trap You in the Permanent Underclass

My posting and curation of a hot-button topic got me featured in the New Yorker.

5 min readRead insight
Growth

Lapis Labs Product Launch

Creative X campaign geared towards maximizing impressions and business visibility.

1 min readRead insight
Launch Communications

Announcing Inference.net’s Seed Round

Partnered with Inference to script, film, and launch a story and humor-driven announcement that positioned their AI platform for investors, press, and talent alike.

1 min readRead insight
Let’s build your narrative

Ready to operationalize editorial storytelling across brand, product, and growth?

I’ll audit your current proof points, map the highest ROI stories, and ship the systems your teams can run with.